Everything you need to know about marketing your book.
Understanding your personal buyer behavior is at the core of predicting customer decision-making. Take a moment to consider your own thought process when purchasing a book, you’ll consider: book reviews, the title, genre, the book cover and the author’s reputation. Once a book has ticked all of these boxes for you, you will then look
Once you have an author website, you will quickly learn that getting lots of visitors doesn’t necessarily mean you’ll sell lots of books. You might find yourself in a stalemate situation when you perfect the art of increasing traffic to your website through blogging or social media, but can’t seem to increase sales of your books. This is where conversion
You should be making a proactive effort to track your marketing efforts, identifying areas that need improvement. Taking advantage of the Amazon associates affiliate marketing programs as an author allows you access to an under-utilized tracking tool, while earning a higher percentage royalties on some of your book sales. Affiliate marketing, in simple terms, is being paid commission
Twitter is abundant with compelling news, live debates and real-time interaction. Millions of tweets are chedulehared daily, and the whole world is reading. Despite this, even the most provocative writers will go ignored if they don’t put time into building a following. As with every social media platform, you’ve got to get your strategy right.
Have any questions? We are always open to talk about your writing, publishing projects, creative opportunities and how we can help you.
