Marketing

Everything you need to know about marketing your book.

How To Get Libraries To Buy Your Book - A librarian holds a book, love hearts circling her head.
Marketing
Rebecca Langley

How To Get Libraries To Buy Your Book

Why would you want libraries to buy and stock your book? Well, it’s a surprisingly lucrative source of income, but it’s also a marketing masterstroke. There are almost 120,000 libraries just in the US. For comparison, there are around 14,000 Starbucks stores and just under 11,000 bookstores. Your work will stay on the shelves longer

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Is LinkedIn Really An Asset For Authors? - An author hands out flyers bearing their face and the LinkedIn logo.
Marketing
Fred Johnson

Is LinkedIn Really An Asset For Authors?

When you think of LinkedIn, the social network for professionals, employers, and soon-to-be-graduating students desperate for a job, chances are you don’t think of writers, literary success, or even books. It’s difficult to imagine your target readership getting enthusiastic about their blossoming Network or spending hours trawling through market statistics (unless you’re writing business nonfiction,

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Everything You Need To Know About Guerrilla Book Marketing – Part 2 - An author in fatigues crouches behind a bush, clutching books like weapons.
Marketing
Robert Wood

Everything You Need To Know About Guerrilla Book Marketing – Part 2

Welcome to part 2 of our article on guerrilla book marketing. Last time, we discussed the theory behind guerrilla marketing and a couple of examples of how it’s worked for authors in the past (check that out here). This time, we’re going to dig down into the tactics you can use in your own marketing.

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Everything You Need To Know About Guerrilla Book Marketing – Part 1 - An author in fatigues crouches behind a bush, clutching books like weapons.
Marketing
Robert Wood

Everything You Need To Know About Guerrilla Book Marketing – Part 1

There are a lot of differences between self-published authors and those working with a publishing house, but when it comes to book marketing, we’re all in the same boat. At a time when many authors find their marketing stipend barely covers the basics, writers of every stripe need to know how to market their own

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