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10 Facts That Tell You How To Use Tension In Your Story

May 20, 2014 by Robert Wood 4 Comments

10 Facts That Tell You How To Use Tension In Your Story

Tension proves just how engaged readers can be with literature. To take words on a page and translate them into that urgent, nail-biting worry requires great writing and a true emotional engagement from the reader. Tense scenes leave the reader both desperate to turn the page and afraid to. Tension is the most immediate form of reader engagement and one of the most visceral. But how do you …

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Writing Avoidance Behavior: Here’s How To Overcome It

May 19, 2014 by Frances Reid Rowland 1 Comment

Writing Avoidance Behavior: Here’s How To Overcome It

At university, we used to call it “WABing”—Work Avoidance Behavior—all the random excuses we would think of to avoid studying. Let’s see, there was washing the dishes before they were removed by cleaning staff in haz-mat suits, cooking up gourmet meals with a packet of rice, a lemon and some cheese and, best of all, removing the gherkins from Big Macs and throwing them onto the ceiling to see if …

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5 Incentives That Will Help You Grow Your Email List Quickly

May 14, 2014 by Alex Hemus 10 Comments

5 Incentives That Will Help You Grow Your Email List Quickly

Email lists are a vital marketing tool, allowing you direct contact with your readers while increasing the effectiveness of your message. Every author should be working on building their email list, but how exactly do you go about doing that? In this article, I’ll be suggesting 5 incentives you can offer fans to get them to join your email list. It’s always a good idea to associate your name …

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Are You In Danger Of Losing Your Readers’ Suspension Of Disbelief?

May 13, 2014 by Robert Wood 4 Comments

Are You In Danger Of Losing Your Readers’ Suspension Of Disbelief?

‘Suspension of disbelief’ refers to the ability of a reader to accept the ludicrous events of fiction enough to be immersed in them. By rights we should laugh when confronted by the nonsense that comprises most fiction, whether it be fantastical worlds or an impossibly unlikely series of events, and yet somehow we can set that response aside and have a real emotional connection to the …

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The Four Story Openings That Put People Off (And How To Avoid Them)

May 12, 2014 by Bronwyn Hemus 6 Comments

The Four Story Openings That Put People Off (And How To Avoid Them)

Your book’s opening is a strange hybrid, being both the last threshold of the sale and the beginning of the story. It can be difficult to strike a balance between writing something that gets a book bought and also works as the start of a novel. The key in both cases is to write your opening as a ‘hook’: a passage which grabs the reader’s attention and makes them want to read more. Of course …

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Why You Need To Have An Email List Right Now

May 7, 2014 by Alex Hemus 1 Comment

Why You Need To Have An Email List Right Now

There’s never been a time where authors had more control of their own work than they do now. The popularity and ease-of-use afforded by digital and social media mean that authors can tackle as much of the publishing and marketing of their work as they feel they can handle. Whether you’re a self-published author or working with a traditional publisher, you’ll always be able to take a hand in …

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