Marketing

Everything you need to know about marketing your book.

how-price-ebook
Marketing
Alex Hemus

Unsure Of How To Price Your eBook? This May Help

Deciding how to price your ebook is a tricky business, especially because there are no hard and fast rules to help you decide what’s best. Do you set the price low in the hope of increasing traction and gaining new readers? Or, do you go higher and hope to build up a loyal readership who

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find-target-reader
Marketing
Alex Hemus

Do You Waste Time Marketing Your Book To The Wrong Readers?

As an author, the secret to finding your target audience is not to list everyone who might be interested in your book. That’s a simple way to waste your book marketing efforts. Oh no, the key is to find your one perfect reader. You know, the reader who buys every single one of your books. The reader

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elements-book-blurb
Marketing
Frances Reid Rowland

The 5 Core Elements Of A Book Blurb (And Why You Should Know Them)

Writing a book blurb is a little like online dating, I suppose. You’ve snagged a prospective “date” by your alluring cover, so now you’ve got to show there’s more than just surface appeal. The blurb of your book is the second thing a potential reader will look at after the cover—so take the time to

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