Book marketing

Are 3D Book Mockups Worth Your Money? - A starstruck author looks at a glowing 3D book.
Marketing
Fred Johnson

Are 3D Book Mockups Worth Your Money?

A 3D book mockup is a digitally created image which shows how your book will look when it exists. It’s a great marketing tool when you don’t yet have physical copies, and with full control over angles and lighting, it’s probably the best your book will ever look.

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Are You An Artisanal Publisher? Why Not? - An artisan holds up hand-carved book.
Publishing
Rebecca Langley

Are You An Artisanal Publisher? Why Not?

This is your potential relationship to your book. You are its master craftsman from start to end. You may decide to forgo some of that control for a number of perfectly valid reasons.

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5 Ways To Improve Your Marketing By Varying The Length Of Your Writing - A writer measures the paper on which their story is written.
Writing
Robert Wood

5 Ways To Improve Your Marketing By Varying The Length Of Your Writing

There are lots of ways to market a book, but the problem with most of them is how alien they can feel to writers. It’s rare that artistically-minded people have an instinct for selling, and indie authors can quickly grow frustrated with the need to package and repackage a book while offering shrewd discounts at

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