As an editor, I’ve helped authors market their books on a variety of levels. I’ve suggested minor changes to a work to better address or capture the target audience; I’ve sought out and helped craft author interviews, blog posts, and influencer marketing; and I’ve worked with authors to create engaging copy for their social media
I’ve stifled enough chuckles on dull commutes and been distracted into wandering the wrong way down enough streets to safely say that I am a podcast addict. If you too are a regular listener, you’ve no doubt noticed that not only do podcasts make ideal travelling companions for fans; they also make highly effective indirect
The synopsis exists in a weird shift-state for authors, at once a treasured daydream and a waking nightmare. It’s fun to be in the shower, at the gym, on the train, thinking about your synopsis – breaking your story down, thinking how to sum it up, maybe even jotting down effective phrases – but when
Welcome to part two of ‘14 Vital Questions That Will Improve Your Blog Post’. In part one, I focused on the post itself – its content and the way in which it’s presented to the reader. Now, I’ll extend my focus, moving away from the specifics of the blog post and onto the elements that
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