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Why You Need To Consider Register In Your Writing - A pompous character speaks, emitting a sound that reads 'BLABLABLA'.
Marketing
Rebecca Langley

Why You Need To Consider Register In Your Writing

Most of us are familiar with register, even if we haven’t called it by that name. It’s a term that refers to the formality of language, and it’s easily recognizable in the difference between a cover letter for a resume and the email you send your best friend. The ability to vary your register isn’t

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How Can Guest Posts Improve Your Book Marketing? - A laptop is presented as a present, with a 'WELCOME' mat in front of it.
Marketing
Rebecca Langley

How Can Guest Posts Improve Your Book Marketing?

It’s hard to get noticed as an author, but blogging is a good way to go about it. Of course, it’s not easy, and starting from scratch means gathering your own audience and giving them good, consistent reasons to stay. Happily, that’s not the only approach, and it’s possible to take advantage of existing blogs

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8 Radical Writing Opportunities (That Pay) - The Cheshire Cat sits in a tree, texting.
Publishing
Robert Wood

8 Radical Writing Opportunities (That Pay)

If you’re a young person in the modern workforce (or you know one) you’re likely familiar with job listings that target their salaries and responsibilities at recent graduates while asking for a decade or more of experience in the field. ‘How can I get experience if you won’t give me any experience?’ goes the job-hunter’s

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Is LinkedIn Really An Asset For Authors? - An author hands out flyers bearing their face and the LinkedIn logo.
Marketing
Fred Johnson

Is LinkedIn Really An Asset For Authors?

When you think of LinkedIn, the social network for professionals, employers, and soon-to-be-graduating students desperate for a job, chances are you don’t think of writers, literary success, or even books. It’s difficult to imagine your target readership getting enthusiastic about their blossoming Network or spending hours trawling through market statistics (unless you’re writing business nonfiction,

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