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Few genres have found their markets over the past couple of decades as successfully as fantasy. Once marketed to a niche, stereotypical idea of teen boys, the genre has exploded across the publishing, TV, and movie industries and, in the world of fiction at least, one of the brightest rising stars has been American author Patrick Rothfuss. Known principally for his epic fantasy series The …
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In this, our twenty-first century world, book marketing is rather futuristic. It’s no longer enough, the marketing gurus tell us, to have written a book and to tell people about said book; you need to have a multifaceted marketing campaign set up and ready to go if you want anyone to actually read the thing you spent so long writing. One of the more unusual marketing innovations of recent …
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Ah, the biography – a form frequently mangled by those who think it’s an easy beast to tame. All you need is a person to write about or an exciting life, right? After that, the book writes itself. Wrong. While writers of biographies, memoirs, and autobiographies don’t have to worry about thinking up original stories or characters, they do have plenty of obstacles to face: incredibly detailed …
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J.R.R. Tolkien needs no introduction. One of the most famous British writers of the twentieth century, Tolkien is responsible for, among other things, giving the world hobbits, orcs, and one of Sean Bean’s more moving deaths. Widely considered the greatest fantasy writer of all time, Tolkien’s masterworks – The Silmarillion, The Hobbit, and The Lord of the Rings – totally redefined the fantasy …
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You’ve probably heard of an old Greek man called Aristotle, famous for rather a lot of things. One such thing is his book Poetics, the first (or at least earliest surviving) work of literary theory. In this text, Aristotle decreed plot (or ‘mythos’) the most important aspect of drama and drew up his now-famous three-act structure, a way of telling stories that he applied solely to tragedies …
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Dame Hilary Mantel, best known for her historical novels Wolf Hall and Bring up the Bodies, was the first woman and first British author to win the prestigious Man Booker prize twice; if that doesn’t tell you how good she is, I’m not sure what will. Unrivaled in the realm of historical fiction, but also known for her memoirs and her literary short fiction (she made headlines with her …
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