A book’s endorsements are like word-of-mouth advertising, says Larry James. And if, even in this technological and social media-driven world, word of mouth is still the most effective form of marketing, then getting endorsements from the right people is well worth your time. Are you writing a thriller? What if James Patterson agreed to endorse
Picture this… Your potential reader picks up your book off the shelf or clicks on the book preview, turns to your introduction, and starts to read. You’ve got them interested; they’re reading your work, now it’s your job to tell them why they should buy your book. In nonfiction, your job is to prove yourself
Sometimes growth as a writer can feel so elusive, so out of our control. One week you’re churning out new and brilliant material, and the next your prose feels trite and tired. When those uninspired seasons stretch on, things can get very discouraging, and writing can feel more like a chore than a craft. One
The title of this article says it all: Not all editors are created equal. Despite what you may think, editing is not an exact science, it’s an odd mixture of knowledge, skill, and intuition. Your work is very personal and you want to find an editorial partner who values not only your project, but your
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