Publishing Services for Independent Authors
Most of us are familiar with register, even if we haven’t called it by that name. It’s a term that refers to the formality of language, and it’s easily recognizable in the difference between a cover letter for a resume and the email you send your best friend. The ability to vary your register isn’t only important when e-meeting a new client or texting your significant other. It can make or break …
[Read more...] about Why You Need To Consider Register In Your Writing
It’s hard to get noticed as an author, but blogging is a good way to go about it. Of course, it’s not easy, and starting from scratch means gathering your own audience and giving them good, consistent reasons to stay. Happily, that’s not the only approach, and it’s possible to take advantage of existing blogs – even networks of blogs – to get your name and work out there. A big part of this …
[Read more...] about How Can Guest Posts Improve Your Book Marketing?
Welcome to Part 2 of our advice on what you need to do once you’ve published your book. In Part 1 (available here), we covered the psychology of post-publication, the three-book rule, and the value of different types of review. Here in Part 2, we’ll delve into expanding your platform, using social media to your advantage, how an author site and blog can work for you, advertising, book tours, and …
[Read more...] about So You’ve Published Your Book… Now What? – Part 2
You had the idea, you wrote the book, you edited it, you perfected it, you published it. Am I going to say ‘now comes the hard part’? No, everything you just did was definitely the hard part. But if you want to find readers and build an enduring readership, there is more work to do. Of course, you’re not afraid of work, you just published a book! So, where do you start? Well, in Part 1 of the …
[Read more...] about So You’ve Published Your Book… Now What? – Part 1
When you think of LinkedIn, the social network for professionals, employers, and soon-to-be-graduating students desperate for a job, chances are you don’t think of writers, literary success, or even books. It’s difficult to imagine your target readership getting enthusiastic about their blossoming Network or spending hours trawling through market statistics (unless you’re writing business …
[Read more...] about Is LinkedIn Really An Asset For Authors?
Welcome to part 2 of our article on guerrilla book marketing. Last time, we discussed the theory behind guerrilla marketing and a couple of examples of how it’s worked for authors in the past (check that out here). This time, we’re going to dig down into the tactics you can use in your own marketing. As a quick reminder, guerrilla marketing is characterized by considered choices that attract …
[Read more...] about Everything You Need To Know About Guerrilla Book Marketing – Part 2
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