Publishing Services for Independent Authors
In this, our twenty-first century world, book marketing is rather futuristic. It’s no longer enough, the marketing gurus tell us, to have written a book and to tell people about said book; you need to have a multifaceted marketing campaign set up and ready to go if you want anyone to actually read the thing you spent so long writing. One of the more unusual marketing innovations of recent …
[Read more...] about Are 3D Book Mockups Worth Your Money?
Your book has been published, you’ve raked in a few good reviews, and you’re riding high on the success. Not wanting that momentum to taper off, you’ve been thinking about ways to keep the energy going, and you’ve discovered that hosting an author reading is one of the best ways to expand your fan base and connect with new readers. If you’ve never done this before, it can feel pretty …
If you’ve ever been in an artisanal bakery, you know the feeling. Inviting smells, brown paper packages tied up with twine, cherry tarts and cracked crusty breads… It all adds up to the impression that everything is exactly as the baker would have it. How different from a bag of pre-sliced Wonder Bread on a crowded grocery store aisle; that sad loaf of starch and preservatives doesn’t even have a …
[Read more...] about Are You An Artisanal Publisher? Why Not?
There are lots of ways to market a book, but the problem with most of them is how alien they can feel to writers. It’s rare that artistically-minded people have an instinct for selling, and indie authors can quickly grow frustrated with the need to package and repackage a book while offering shrewd discounts at different times in the year. Of course, it’s beneficial to get comfortable …
[Read more...] about 5 Ways To Improve Your Marketing By Varying The Length Of Your Writing
Many authors find it difficult to define the genre of their work. There’s nothing wrong with that as you’re writing – seeing your own art as so unique as to defy classification is perfectly healthy – but when it comes to marketing and publishing, you need to know what you’re selling. That’s why, in today’s article, we’ll be looking at why genre matters, how to apply it, and why going deeper …
[Read more...] about How To Figure Out The Genre Of Your Book
For self-publishing authors, book marketing often comes down to discoverability – how do you make potential readers aware of your work when you’re on a budget? One answer is book discovery sites, but like any service, not all discovery sites are created equal. That’s why, in today’s article, we’ll be talking about the things to look for when listing your book on a discovery site. First, …
[Read more...] about What You Need To Know About Book Discovery Sites
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