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Why You Need To Consider Register In Your Writing

February 4, 2019 by Rebecca Langley 3 Comments

Why You Need To Consider Register In Your Writing

Most of us are familiar with register, even if we haven’t called it by that name. It’s a term that refers to the formality of language, and it’s easily recognizable in the difference between a cover letter for a resume and the email you send your best friend. The ability to vary your register isn’t only important when e-meeting a new client or texting your significant other. It can make or break …

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Here’s How To Avoid Being Snared In A Publishing Scam

January 23, 2019 by Paige Duke 2 Comments

Here’s How To Avoid Being Snared In A Publishing Scam

For many people, publishing a book is a lifelong dream, but it’s also a struggle. In today’s market, writers also need to be at least partially their own editors, their own agents, and their own marketers, and that means straying into unfamiliar territory. It’s no wonder, then, that there are those out there waiting to scam authors, taking advantage of both their passion and their …

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So You’ve Published Your Book… Now What? – Part 2

December 5, 2018 by Robert Wood Leave a Comment

So You’ve Published Your Book… Now What? – Part 2

Welcome to Part 2 of our advice on what you need to do once you’ve published your book. In Part 1 (available here), we covered the psychology of post-publication, the three-book rule, and the value of different types of review. Here in Part 2, we’ll delve into expanding your platform, using social media to your advantage, how an author site and blog can work for you, advertising, book tours, and …

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So You’ve Published Your Book… Now What? – Part 1

December 3, 2018 by Robert Wood 3 Comments

So You’ve Published Your Book… Now What? – Part 1

You had the idea, you wrote the book, you edited it, you perfected it, you published it. Am I going to say ‘now comes the hard part’? No, everything you just did was definitely the hard part. But if you want to find readers and build an enduring readership, there is more work to do. Of course, you’re not afraid of work, you just published a book! So, where do you start? Well, in Part 1 of the …

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Mastering The Art Of The Elevator Pitch

April 2, 2018 by Robert Wood 12 Comments

Mastering The Art Of The Elevator Pitch

An elevator pitch is a quick, punchy set of statements that you can use to sell your book to a publisher, agent, or reader. The idea is that, if the person you’re trying to sell to got into an elevator with you, you’d be able to deliver your pitch before they reached their destination. Of course, that’s pretty unlikely, and the real idea is to use artificial pressure to identify the key selling …

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Everything You Need To Know About Hybrid Publishing

February 21, 2018 by Rebecca Langley 12 Comments

Everything You Need To Know About Hybrid Publishing

In theory, hybrid publishing is straightforward: it’s a cross between traditional publishing and self-publishing. In reality, navigating a rowboat full of clowns through a tempest might be easier than understanding the hybrid publishing circus. It can be a smart way to get your work out there, though, which is why so many authors are going that route, so let’s take a look at whether hybrid …

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