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How To Take The Perfect Author Photo

December 14, 2016 by Hannah Collins 4 Comments

How To Take The Perfect Author Photo

Let’s face it – an author photo is probably the last thing on your marketing to-do list, especially if you’re the kind of person who hides from group selfies or whose mouth just can’t seem to form anything close to a photogenic smile. (My mouth certainly falls into that unfortunate category, by the way.) But, like it or not, an author photo can be an important element of your branding. Once your …

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How (And Why) You Should Plan A Podcast To Market Your Book

September 19, 2016 by Hannah Collins Leave a Comment

How (And Why) You Should Plan A Podcast To Market Your Book

I’ve stifled enough chuckles on dull commutes and been distracted into wandering the wrong way down enough streets to safely say that I am a podcast addict. If you too are a regular listener, you’ve no doubt noticed that not only do podcasts make ideal travelling companions for fans; they also make highly effective indirect marketing tools for creators. If you’re an author thinking of starting …

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Evaluating An Offer: 12 Things You Need To Know About An Agent

September 14, 2016 by Robert Wood Leave a Comment

Evaluating An Offer: 12 Things You Need To Know About An Agent

So you’ve prepared your synopsis, written an amazing pitch, and received an offer of representation from an agent! (Or you’re just planning for the day when that’s true.) Congratulations – this is the stage many authors dream of, and you should feel incredibly proud. Because it takes so much work to receive an offer, there’s another emotion you might be feeling: gratitude. It’s many writers’ …

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How To Make The Most Out Of Pinterest (And Get 10,000 Site Visitors In The Process)

August 3, 2016 by Robert Wood 4 Comments

How To Make The Most Out Of Pinterest (And Get 10,000 Site Visitors In The Process)

Pinterest’s audience continues to grow, and more than ever before the social media site is a beacon for enthusiastic readers and for writers who want to publicize their work in a free, incredibly effective way. I’ve already written about how to establish yourself on the site with How To Get 1000 Pinterest Followers In 6 Surprisingly Easy Steps, but in this article I’ll be looking at how you can …

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14 Vital Questions That Will Improve Your Blog Post – Part 2

July 20, 2016 by Robert Wood Leave a Comment

14 Vital Questions That Will Improve Your Blog Post – Part 2

Welcome to part two of ‘14 Vital Questions That Will Improve Your Blog Post’. In part one, I focused on the post itself – its content and the way in which it’s presented to the reader. Now, I’ll extend my focus, moving away from the specifics of the blog post and onto the elements that surround its context in terms of brand, publication, and advertising. Question 7 – How does this blog post fit …

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14 Vital Questions That Will Improve Your Blog Post – Part 1

July 18, 2016 by Robert Wood Leave a Comment

14 Vital Questions That Will Improve Your Blog Post – Part 1

Blog posts are a great asset for authors looking to build up a solid base of readers and get people interested in their work. In the past, we’ve written about how you can promote blog posts, the benefits they can bring, the kind of subject authors can cover, and even ways to monetize your content, but that’s not enough. At Standoutbooks, we’re always looking to add to our readers’ toolkits, so in …

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